In today’s fast moving life sometimes it is hard to distinguish the tree from the forest (read: to find the right solution for your problem) and digital marketing is not different at all.
Today more than ever the online marketing industry (no matter if it is SEO, PPC, social media, email marketing or something else) gives a unique opportunity for everyone who is in digital marketing industry to speak out and be a part of the global industry “voice”.
And like on the street, a lot of voices create– a noise.
All of this leads us to adopt new skills which can help us survive in new digital marketing era – skills of finding the right information from trusted individuals.
Even though this skill seems like something natural, finding the right information can be tricky and knowing where to start your search and who to trust can be a long journey.
In order to help you reduce waste of time in your research, we prepared a list of 7 digital marketing gurus that have proven business record in marketing so you can easily find the right information (from people who don’t just talk the talk they also walk the walk):
If you are in digital marketing business and you haven`t heard of about SEOMoz, then you should stop whatever you are doing right now and start getting to know this guy.
SEOMoz was one of the most successful SEO firms of all time and you probably know them as MOZ (Fishkin renamed the company).
MOZ is focusing on providing tools and services to online marketers and Fishkin was CEO of the company until recently, he stepped down from the CEO role at Moz to focus on talking about online marketing future. You can find more on this awesome guy on his blog, you’ll see that he knows what he is talking about.
Hmmm…what to say about Gary? This guy is just incredible! He is enthusiastic, passionate, straight talking, unconventional, believes in hard work and dedication. He is doing regular podcasting, interviewing, conference speaking, online publishing…
If you’re interested in marketing, there is one name you should not forget. Seth Godin has more than 20 years in marketing and he wrote several books on on the subject during the last decade and almost all of them were best sellers. The way this guy thinks outside the box is just/pure genius. You can find more about him on his web site or learn through his videos like this one:
Marketing expert, serial entrepreneur, Apple fellow, TED speaker….one of those guys that people don’t just like…they love him!
His charisma inspired people all around the world and helped them achieve their goals. Don’t miss what this guy has to say. Here is his blog.
The man behind the scene. Marketing education pioneer. This gentleman was behind many marketing strategies for Fortune500 companies since 60’s. He wrote 55 books on marketing that companies are still using as “must read”, and are very useful for digital marketing era. His approach and marketing philosophy are just remarkable! You can find more about his work here and also hear about his marketing strategies
First time i found out about Yaro and his Entrepreneurs Journey blog the only thing I had to say was: “WOW!”
One of the most fascinating things with this guy is how he grew from a kid selling students Dissertation Editing Services to one of the most respected bloggers in the world (blogger’s dream, right?).
Also, non the less fascinating about him is how everything he talks or writes about is not just about the traffic, it is also about how to be/ about becoming a better entrepreneur and a better person. He also often recommends great people, like Gideon Shalwick.
At the first glance, his would not be the first name to pop to you but Hyatt is really more than interesting marketer. He is a former book publisher turned best-selling author on the topic of becoming a knowledge expert. One of the best things about him is that he is very transparent and informative about how to set up a website/blog and use readily available and affordable technologies to get your message out there. If you are thinking how to start promoting your digital content his address can be the right one for you. Follow him on twitter and read about his ideas on his web site.
P.S Stay tuned, we`ve got more cool stuff on digital marketing ideas and solutions. Part II is coming soon.